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How to get the attention of a Venture Capitalist

By Guy Kawasaki 

1. Get an introduction by a partner-level lawyer. He should work at a firm that does a lot of venture capital financings like my buddies at Montgomery & Hansen. Best case email/voicemail: “This is the most interesting company I’ve seen in my twenty years of legal work for startups.� Venture capitalists dream about calls like this—it’s the equivalent of a scoring shot that knocks the goalie’s water bottle off the top shelf.

Incidentally, this part of the reason of why you should pay top dollar and use a well-known corporate finance attorney instead of Uncle Joe the divorce lawyer (even if he handles venture capitalists’ divorces). You’re paying for connections not only expertise…More

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