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Okay, the web IS a revolution. But its STILL really dumb…

(or an effort to introduce a very interesting problem without mentioning the s**antic web)
The web as it exists today is dumb. Really dumb. And, I don’t mean in the way that much of the content is anti-intellectual or whatever. Duh! That’s like so not what I mean.  I mean like all the information and data is piled into a big incomprehensible heap with no ryhme or reason to its organisation. We uses tools like Google to search, but Google can end up belching up so many dumb unrelated results that we’ve no choice but to search through the search results trying to sort out the useful links from the dross.  And that’s like boring work that the machine should be doing, right?
via social network effect

Consider the following simple question: what are the homepages for all of the Web 2.0 companies located in San Francisco? With today’s tools, this is a nearly impossible question to answer. Typing “web 2.0 company san francisco� into Google returns a confusing mishmash of 12 million hits, most of which are neither companies nor located in San Francisco. It’s up to you, the human on the other side of the screen, to sift through the dross of ads, conference announcements, articles, and blog chatter to find the few gems you are looking for. It’s also up to you, the human, to cut/paste all of these into a spreadsheet for tracking.

This is a royal pain in the ass. I should know — I’ve tried to compile this list, and was quickly frustrated.

A smarter web would be one that would understand the information it has access to in the same way as a human would understand it.  A web that understands the meaning of the words on the pages in the way that a human understands that meaning.  A web with a common-sense understanding of its content would be so much more useful than the dumb web we have today.

It would also be a revolution.  A quantum leap in the information age.

At the moment, the web is like this massive, massive brain with access to masses and masses of information; but it remains incapable of combining that information in a meaninful way ie around concepts in the way the human brain does it.  Or to put it another way it is unable to think.  In non-academic language- It is dumb.   What is needed, is what academics call ‘the semantic web’– (I know. What a term! Exacting and off-putting in equal measure. Definitively academic ).  The semantic web would understand the information it holds and thus be able to intelligently combine that information around concepts.

So, that’s it, my take on the semantic web is that it is a simple idea with an off-putting title that represents a tough problem seeking a solution of revolutionary potential all wrapped into one.

With apologies (for my naive misrepresentations) and thanks ( for his insights) to Uldis Bojars for his intro to SIOC at BarCamp Dublin which helped me realise I’ve been working on key devs for the semantic web for the past 2 years.

1 Comment »

One Response to “Okay, the web IS a revolution. But its STILL really dumb…”

  1. Brendan Lally on 14 Jul 2007 at 10:50 am #

    Niall,

    99% of the “stuff’ thats on the internet is DUMB.
    Trying 2 make sense of it and ‘infer’ some knowledge or relationships is HARD.

    Google does an OK job at it as a search engine but its limited to its ’search’ context and the way its algorithm works (ranking etc.)
    There are other search engines out there which do a better job but then they are focused by context (music, events etc..)
    Ditto for all the many internet websites that try and fill a particular niche (e.g. TechCrunch with startup tech news etc..)

    The Semantic web is supposed 2 help us solve all this but how long do u think b4 the ‘web’ is semantic-meta-augmented so our new semantic aware browsers can (within context) find the answer 2 your ‘How many Web 2.0 companies in the Valley’ ???

    Methinks it will be a while. hopefully the work DERI (and others are doing) will add some real value to the existing web (as opposed 2 only working for ‘new’ sites where the owners fill in that semantic meta data).

    Lal

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